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SkillReady to runMarketing

Google Ads Keyword Optimizer

Written in-house · editorially graded

Every SkillsBank offering is written in-house — never scraped or crowd-sourced — and graded against a fixed editorial rubric in a separate grading step.

Dry-run test passed · Jun 17, 2026

Trigger check passed

Editorially graded · Jun 17, 2026

Ingests an existing Google Ads keyword list (paste, CSV, or XLSX) and returns a five-tab XLSX workbook — Keyword Analysis, Optimized Keywords (Planning), Negative Keywords (Planning), Upload – Keywords, and Upload – Negative Keywords — structured for client review and direct Google Ads Editor import. Use when a paid search manager or advertiser needs to audit keyword quality, assign match types, cluster ad groups, suppress wasted spend, and produce an import-ready file without rebuilding everything from scratch.

What you get

An installable SKILL.md file for your AI assistant. Produces an Excel workbook (.xlsx).

Works in
Claude Code · Cursor
Native — drops into .claude/skills/
Copilot · Codex · Gemini CLI
Native — reads .agents/skills/
claude.ai — web & desktop
Upload the .zip in Customize → Skills
ChatGPT
Via a Project — paste into its instructions

See it in action

A real input → output sample

Example Input
I need help optimizing this keyword list for a campaign I'm running. Here's what I have: 
Keywords: 
project management 
free project management software 
asana 
trello alternative 
task management app 
project management software for small business 
how to manage projects 
best project management tool 2025 
team collaboration software 
Product: SaaS project management tool for small teams. Target audience: small business owners and team leads. I don't have a budget range or geo yet — just assume US English. No ad group structure defined.
Example Output
Reader Note: 
- Budget not provided: Bid Tiers use High/Medium/Low labels. No dollar figures included. Provide a monthly budget or target max CPC to get dollar-based bid recommendations. 
- Geo/Language not provided: Assumed US English. Update if targeting different markets. 
- Ad group structure not provided: STAG-clustered groups created from keyword themes. Review and rename as needed. 
- Upload sheets stripped of Final URL, Max CPC: These optional columns were omitted. Add them before import if desired. 
- Competitor terms flagged [REVIEW]: The workbook includes 'trello' and 'asana' references. Client must decide whether to suppress or run a dedicated competitor campaign. 
Complete. Needs input: 1 item (budget).

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