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SkillReady to runMarketing

Ad Copy Performance Analyzer

Written in-house · editorially graded

Every SkillsBank offering is written in-house — never scraped or crowd-sourced — and graded against a fixed editorial rubric in a separate grading step.

Dry-run test passed · Jun 17, 2026

Trigger check passed

Editorially graded · Jun 17, 2026

Analyzes existing ad copy and performance data (CTR, CVR, ROAS, CPC, spend) to produce a structured analytical report identifying top performers, underperformers, and prioritized optimization recommendations with testable A/B hypotheses. Accepts Facebook/Meta and Google Ads exports or manually entered data; returns an editable DOCX and a shareable PDF. Use when a performance marketer or media buyer needs a client-ready or team-review report diagnosing creative performance and prescribing ranked next actions — for monthly client reviews, creative audits, pre-flight copy QA, or post-campaign retrospectives.

What you get

An installable SKILL.md file for your AI assistant. Produces a Word document (.docx) and a PDF.

Works in
Claude Code · Cursor
Native — drops into .claude/skills/
Copilot · Codex · Gemini CLI
Native — reads .agents/skills/
claude.ai — web & desktop
Upload the .zip in Customize → Skills
ChatGPT
Via a Project — paste into its instructions

See it in action

A real input → output sample

Example Input
We’re running a conversion campaign on Facebook for our brand. Here are two ad variants with performance data. Please analyze and deliver the report as DOCX and PDF. 
Platform: Facebook/Meta 
Objective: Purchase/Conversion 
Variants: 
- Variant A: Headline “Summer Sale – Up to 50% Off!” · Description “Shop our biggest sale of the season. Free shipping on orders over $50.” · CTA “Shop Now” 
- Variant B: Headline “New Arrivals Are Here” · Description “Refresh your wardrobe with the latest trends. Limited stock available.” · CTA “Browse” 
Metrics: 
- Variant A: Impressions 100,000 · CTR 1.2% · CPC $0.85 · Spend $1,020.00 
- Variant B: Impressions 80,000 · CTR 0.6% · CPC $1.20 · Spend $960.00 
Campaign names: “Fashion Sale” (Variant A) and “New Arrivals” (Variant B)
Example Output
Ad Copy Performance Analysis report delivered in DOCX and PDF formats, including executive summary, performance overview table, top performers and underperformers analysis, prioritized recommendations, and A/B test plan.

Goes well with

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